By Jonathan Easton

SPI/FilmBox has announced the launch of its premium drama channel Dizi in Belarus.

The launch comes as a part of a deal with private telco A1 to distribute Dizi as a linear and SVOD channel through its IPTV platform.

The deal will also bring the Timeless Dizi channel to all A1 subscribers in the country, with viewers able to watch Russian localised series on-demand.

Dizi currently reaches millions of households worldwide, and is a part of SPI’s rapid expansion strategy with recent launches in Sub-Saharan Africa, CEE and Western Europe.

Head of Distribution at SPI International, Murat Muratoğlu said: “We are pleased to partner with A1, one of the leading players in the Belarusian market, for one of our most sought-after brands. We are confident that Timeless Dizi Channel and Dizi’s on-demand content will provide drama series enthusiasts in Belarus with a one-of-a-kind entertainment experience that they can enjoy whenever and however they want.”

Senior Director for Digital Platforms and Content at A1, Anton Bladik said: “It is important for us to continue developing video services for literally everyone – for viewers with different tastes, interests and needs.”