By Kingsley I. Ilechukwu, Correspondent Lagos
After a relapse of the Tourism and Technology Summit Africa following the COVID-19 impact of 2020, the first of its kind, two industry event is returning with a virtual edition as its third edition.
The virtual summit, which is being organised by Brandworld Media in partnership with TechnologyMirror, under the theme: Africa As a Smart Tourism Destination, will focus on the role Smart Tourism can play in achieving transformation.
Holding on the HOPIN Event App on September 3, 2021 the summit is in furtherance of the initiative of the organisers to drive the digital transformation of the tourism and hospitality industry in Africa.
According to a statement from the Convener, Clara Okoro and the Communications Consultant for the Summit, Isaiah Erhiawarien, participants are invited to register at https://hopin.com/events/tourism-and-technology-summit-africa and https://www.tourismandtechnologysummit.com.
The statement said that the virtual summit will offer participants insights into how to collect and use data derived from physical infrastructure, social connectedness and organizational sources (both government and non-government), and users in combination with advanced technologies to increase efficiency, sustainability and experiences.
The organisers explained that the information and communication technology(ICT) tools used for smart tourism include IoT, mobile communication, cloud computing, and artificial intelligence and these combine physical, informational, social, and commercial infrastructure to provide smart tourism opportunities.
Speaking further on the essence of the summit, Ms. Okoro said that the travel, tourism and hospitality space in Africa’s post COVID-19 era had been impacted by technology adding that it was now a matter of concern for many organisations operating in the sector.
Ms. Okoro, also a founder and chief operating officer at a travel tech company based in Lagos, Nigeria and organisers of the Tourism and Technology Summit Africa, My Beautiful Africa, disclosed further that internationally renowned Digital Strategist, Shirley Nzeh, would deliver the keynote address with the topic Digital Technologies as a Driver for The Tourism Industry in Africa.
Nzeh is a Ghanaian-born business professional and entrepreneur living in the UK. She helps companies manage risk, change, increase profitability and has delivered global transformation programmes for top-tier consulting firms and Fortune 500 companies.
Also speaking at the event: are Cofounder Work From Anywhere, Arome Ibrahim Experis Immersive, Paula Carreirao, Asksuite and Stephanie Nelson of Nelson Legacy LLC