By Godson Umejiego, Correspondent USA

Qualcomm Technologies, Inc. introduced four new mobile platforms – Snapdragon® 778G Plus 5G, 695 5G, 480 Plus 5G, and 680 4G – to enable increased performance and capabilities across our high-, mid-, and entry-tiers. These 5G and 4G mobile platforms enable increased performance and capabilities to provide OEMs with additional options to help meet the existing demand.

“Mid-range smartphones are expected to be the main driver for accelerating 5G device adoption – especially in emerging regions,” said senior director, product management, Qualcomm Technologies, Inc, Deepu John,. “These four new additions to our roadmap create significant opportunity for our OEM customers and provides additional options to continue to meet the growing demand for our 5G and 4G mobile platforms.”

There is significant traction and momentum across all Snapdragon tiers. By bringing cutting-edge features from the Snapdragon 8-series into the 7-, 6-, and 4-series, it is contributing to the growing demand across each Snapdragon series. The Snapdragon 7-series has grown by 44 per cent in the last year alone due to tremendous high-tier demand. In the 6-series, consumer trends are emerging that show mid-tier smartphones will be the main driver for 5G adoption especially in emerging regions. Additionally, after less than one year, there have been more than 85 devices announced or in development based on the Snapdragon 480.

HMD Global said : “The Snapdragon 480 5G Mobile Platform has been an instrumental part of HMD Global’s drive to bring high quality, affordable 5G smartphones, supported by commitments to longevity and reliability, to as many people as possible. Powering devices in our X-series like the life-proof Nokia XR20, and now bringing 5G to our most accessible price point yet with the Nokia G50, the Snapdragon 480 has brought a strong blend of performance and reliability to our users. We are excited to continue to innovate and deliver great experiences to our customers in collaboration with Qualcomm Technologies and look forward to the launch of the Snapdragon 480 Plus.”

 “Qualcomm Technologies continues to deliver advanced solutions across their entire mobile roadmap, and together with HONOR’s commitment to innovate on every mobile platform, has allowed us to deliver the best possible user experiences that our customers deserve. We are looking forward to launching new devices based on the new Snapdragon mobile platforms that Qualcomm Technologies announced today,” said president of product line, HONOR Device Co., Ltd, Fang Fei,.

“As 5G becomes widely available we continue our commitment to bring this technology to our consumers around the world,” said vice president of products, Motorola Mobility, Dan Dery. “With the integration of these new Snapdragon mobile platforms into our upcoming 5G and 4G device portfolio, we are enabled to unleash incredible mobile experiences from faster connectivity to enhanced gaming and imaging experiences. Fully aligned with our vision of empowering our consumers to achieve their best.”

 “The new Snapdragon 695 5G Mobile Platform takes 5G truly global with mmWave and sub-6 in the 6-series, which will deliver high-speed connection enabled smooth experiences in all scenarios,” said vice president, president of smartphone, OPPO, Henry Duan. “We’re excited to launch a device based on the Snapdragon 695 in the coming months and bring even more incredible experiences to consumers.”

“vivo are joining hands with Qualcomm Technologies to fulfill the shared commitment to further 5G proliferation, while addressing the ongoing demand for 4G smartphones,” said general manager of product, vivo, Xinlin Luan. “We are excited to adopt the newly announced Snapdragon Mobile Platforms in our coming devices and bring the excellent connectivity, gaming and entertainment experiences to devices of broader tiers.”

“Xiaomi and Qualcomm Technologies are committed to bringing the best mobile experiences to consumers,” said  vice president of Xiaomi Corp, Chang Cheng. “We are excited to adopt the new Snapdragon 778G Plus 5G and Snapdragon 695 5G Mobile Platforms the deliver smartphones that will enable truly global 5G, enhanced AI, and immersive gaming experiences.”