MEDIA

BT Bundles Netflix Into Revamped TV Packages

By Stuart Thomson

UK pay TV service BT TV today has revamped its TV packages, with Netflix now bundled into its Entertainment, Big Entertainment and VIP plans.

The addition of Netflix means that BT TV customers will be able to access the service along with other entertainment content with just one monthly payment.

BT said TV customers can still tailor their TV line-up by adding and removing content subscriptions each month, and switch between packages.

The plans also allow upgrades to HD and UHD Netflix tiers for £4 and £8 which will also give access to Netflix content on multiple screens simultaneously. Customers who already have a Netflix account can seamlessly transfer their account details and saved content to their flexible BT TV.

Customers who sign up to the packages from today until December 2 will get their first three months BT TV service half price and will be able to include add-ons such as a Sky Now Membership, Prime Video and BritBox.

The announcement comes after the launch earlier this year of BT TV Box Pro, the TV platform’s new advanced set-top box.

TV content Director at BT Siena Pakington said: “We know that our customers love watching Netflix shows and films, so we’re thrilled to be able to include a Netflix subscription as part of our flexible entertainment TV packages and offer them an even more extensive line up of the best content. This addition, together with our recently launched BT TV Box Pro means our viewers are set to enjoy the very best TV experience with ability to switch up their viewing month to month.”

Director of Partnerships at Netflix Chris Whiteley said: “We’re really excited to make Netflix a core part of the BT TV entertainment packages. This partnership means that BT TV customers now have access to Netflix’s fantastic variety of series and films for everyone across the household to enjoy.”

https://www.digitaltveurope.com

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