Broadridge has recently appointed Dipti Kachru as Global Chief Marketing Officer, based in New York and reporting to President Chris Perry.
The Global CMO will be responsible for brand and digital strategy, product positioning, lead generation, and thought leadership, all aspects of Broadridge’s global marketing organization.
Dipti Kachru was hired to drive measurable growth, build Broadridge’s global brand reputation, expand client relationships, and support the organization’s revenue growth ambitions.
Kachru joins Broadridge from J.P. Morgan where she most recently served as Chief Marketing Officer for the Wealth Management division.
She is credited for launching the J.P. Morgan Wealth Management brand and building an industry-leading client acquisition engine that delivered significant business growth.
Past senior consumer and wholesale marketing roles include firms such as JPMorgan Chase and Oppenheimer Funds (now Invesco) after an advertising career for Pepsi, American Express, and Microsoft.
