By Melissa Kasule

Owner and operator of Snapchat Snap has teamed up with BBC Studios to host made-for-
mobile, short-form content on the app.
Available via Snapchat Discover, BBC Studios will host highlights and behind the scenes content
from the studios’ leading shows, including Top Gear and EastEnders as well as science and
nature content from BBC Earth.
BBC Studios’ newly created channel Funny Parts will also debut on the youth-oriented social
media platform, with its digital-first commissions, Hack Attack and Little Rants.
The comedy and entertainment channel will provide brand new short-form content, and clips
from BBC Studios’ catalogue of comedy shows, including This Country, Inside Number 9 and The
Young Offenders.
Snap previously partnered with ITV last year to present short-form content to users from the
upcoming FIFA World Cup 2022 and some of its biggest shows.
Content from BBC Studios will be available to Snapchat users in over 20 countries able to watch
new content each week.
Head of UK partnerships at Snap Lucy Luke said: “This partnership continues our commitment
to bringing Snapchatters their favourite shows, tailor-made for mobile – whether that’s
watching goals and behind the scenes content from your favourite sports team, catching up on

your favourite TV shows or news stories from trusted publishers – Snapchat Discover is one of
the fastest ways to be entertained, inspired and informed.”
“Our incredible content slate, covering many different genres, will entertain and educate
audiences on Snap with well-known brands such as BBC Earth, Top Gear and EastEnders as well
as new channels including Funny Parts. We’re looking forward to beginning a valuable new
partnership and bringing our content to new audiences on Snap,” added BBC Studios’ SVP for
digital consumer engagement, Jasmine Dawson.
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