By Godson Umejiego, Bureau Chief, The Americas
Manchester United has announced their global partner Qualcomm Technologies, Inc., through its Snapdragon brand of processors, as the presenting partner of its 2023 pre-season tour of the USA.
The team will travel to the United States in July, playing a series of pre-season matches across the West and East coasts of America, preparing Erik ten Hag’s first team for the 2023/24 season.
The four-match schedule includes a game against Wrexham AFC at Snapdragon Stadium, San Diego, where the club will field a youth focused side, giving fans the chance to see some of United’s famed academy’s up and coming players.
This will be United’s first visit to the US in five years, and throughout the entirety of the Tour, Snapdragon will offer access to exclusive pre-season content and prizes to its Snapdragon Insider community, which will build as the team moves from city to city.
To unlock this access, Snapdragon encourages each Manchester United fan to become a Snapdragon Insider by following @Snapdragon on Twitter, TikTok or Facebook, or @SnapdragonOfficial on Instagram.
As presenting Tour partner, Snapdragon will bring enhanced pre-season experiences to the Club’s global fan base.
CEO of Alliances and Partnerships for Manchester United Victoria Timpson said: “Manchester United Tour 23, presented by Snapdragon, will not only be an opportunity for Erik and his squad to train in some of the best sporting facilities in the US, but they’ll also play against some world class opponents in front of our army of passionate supporters.
“Everyone at the club is extremely excited to be returning to the US for this year’s pre-season preparations, and with the help of Snapdragon, we can’t wait to share this excitement with our fans not only in the US but also around the world.”
SVP and Chief Marketing Officer, Qualcomm Incorporated, Don McGuire said: “As a valued partner of Manchester United we are delighted to help bring the team to the US. As well as the Tour’s presenting partner, we are the proud hosts and match sponsor of the Club’s fixture against Wrexham AFC, to be played at the Snapdragon Stadium on the July 25.
“Manchester United is the most well-known football club in the world and we are excited to be hosting the squad in our hometown. Bringing Manchester United to San Diego for the first time is not only a historical moment for the club, but also great for the local community and economy as we place the city and Snapdragon Stadium at the forefront of world soccer.
“To mark this special occasion, we will present the winner of this match with the inaugural Snapdragon Cup. Once presented to the winner of this match, the cup will then be donated to a local school, serving to inspire the next generation of soccer stars and technology innovators.”
Manchester United’s Tour 23, presented by Snapdragon, schedule is as follows:
22nd July – Arsenal, MetLife Stadium, New Jersey/New York
25th July – Wrexham, Snapdragon Stadium, San Diego
26th July – Real Madrid, NRG Stadium, Houston
30th July – Borussia Dortmund, Allegiant Stadium, Las Vegas
Tickets to Manchester United v Wrexham AFC at the Snapdragon Stadium are now sold out, but fans have until June 12 to win a VIP trip to the match by entering the #SnapdragonKickUps promotion. .
