Insurity And Glia Strengthen Partnership To Drive Seamless Insurer-policyholder Interactions
A leading provider of cloud-based software solutions for insurance carriers, brokers, and managing general agents (MGAs Insurity has partnered with Glia to improve digital communication for insurers, agents, and policyholders.
The move will come as part of an expanded integration with the Insurity Interaction Platform, powered by Glia, a digital customer service specialist, according to FF News.
The expanded integration introduces seamless communication capabilities to key Insurity solutions, including Policy Decisions Evolution, Sure Premium Audit, Sure Loss Control, and Insurity Workers’ Comp Suite.
The goal is to enable insurers to interact more effectively within the Insurity ecosystem, reducing inefficiencies and enhancing user experience.
Insurity specialises in providing cloud-based software that enhances operational efficiency for insurance businesses.
Its offerings include policy administration, billing, claims, and analytics solutions designed to streamline insurance workflows. Glia, on the other hand, focuses on digital customer service, delivering AI-powered automation, video, chat, and voice engagement tools to businesses across multiple industries.
With Glia’s ChannelLess® architecture, insurers can now communicate with agents and policyholders in real-time via voice, chat, video, and AI-driven automation within a single interface.
This removes the need for switching between disconnected systems, improving both operational efficiency and customer satisfaction.
The enhanced digital engagement is particularly beneficial for complex insurance processes, such as premium audits and loss control inspections.
For instance, Sure Premium Audit now allows policyholders to complete audits more efficiently through embedded chat, voice, or video support within a customer portal. Similarly, the Sure Loss Control integration enables policyholders to conduct self-inspections with real-time assistance, making the process more seamless and user-friendly.
“Insurance companies that prioritise digital engagement are gaining a significant edge,” said chief executive officer at Glia Dan Michaeli. “Through this expanded integration, insurers using Insurity’s solutions can offer a differentiated digital experience, leveraging AI and automation to make every interaction more intuitive and effective.”
“In today’s landscape, customer and agent expectations are higher than ever,” said Sylvester Mathis, chief insurance and chief revenue officer at Insurity. “Integrating the Insurity Interaction Platform, powered by Glia, across key solutions empowers insurers to seamlessly engage with their agents and policyholders within the Insurity ecosystem, improving response times, streamlining operations, and elevating the overall user experience.”
