PARTNERSHIPS

Orange Belgium Agrees Partnership With Mediakind

By Jonathan Easton

Orange Belgium has agreed a partnership with MediaKind to utilise its VSPP and Encoding Live solutions.

The solutions have been deployed to enable a series of new targeted services that are set to launch on Orange Belgium’s smart devices.

The smart devices are powered by Android iOS or Web, and provide Orange subscribers with entertainment in one place with live TV and streaming apps. Orange customers will also benefit from new cloud DVR recording capabilities, powered by MediaKind’s Video Storage and Processing Platform (VSPP).

Director Fixed Access Broadband and TV services Orange Belgium, Thomas Parvais said: “Viewers in Belgium are embracing streaming services in huge numbers. By leveraging MediaKind’s expertise in live video, we can evolve from channel aggregation to service aggregation, meaning we can deliver more personalized experiences through the Orange TV apps. Our subscribers now have access to a user-first experience that offers more services and greater control over how they consume live content on multiple devices. They can now watch what they want, where they want, on whichever device, or record and catch up later.”

Senior vice president, Global Sales, MediaKind, Damien Montessuit said: “In today’s age, accessing content easily and quickly is critical for business success. We are delighted to deploy our world-class advanced video services solutions and power Orange Belgium’s next-generation TV and entertainment offering. MediaKind prides itself on helping media companies in their mission to provide consumers with first-class user experiences. Our live encoding and streaming technology will help transform the viewing experience for Orange Belgium subscribers, ensuring seamless media content availability across any device.”

https://www.digitaltveurope.com

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