Jonathan Easton

English Premier League champions Manchester City have announced the launch of a dedicated channel on free-to-view video platform Recast.

The channel, which will serve to complement the club’s subscription-based City+ platform, will house a variety of content ranging from documentary programming like series Together: Champions Again! along with live coverage of pre-season matches, the Manchester City Women’s team and development squads.

In addition, the recast channel will also carry highlights from matches, and show content from the growing Man City Esports venture.

Media director at City Football Group, Gavin Johnson said: “The launch of the Man City Recast Channel is another exciting development in the club’s ongoing digital and content offering for our millions of fans around the globe. Complementing our existing City+ offering, the new Recast Channel will allow fans the flexibility and choice to watch and engage with content as and when they please.

Founder and CEO of Recast, Andy Meikle said: “Man City has grasped this opportunity to fully unlock their digital revenue potential, a forward-thinking decision that will deliver for the club and the fans. As one of the biggest clubs in football, this is a huge endorsement for the platform. The club’s Recast Channel will complement City’s existing subscription OTT platform giving fans greater choice and control as to how they watch content, either by monthly subscription on City+ or by paying-per-view on Recast.”