By Stuart Thomson
Spanish movie streamer FlixOlé tapped technology outfit Magine Pro to develop its custom set-top box application for distribution on Telefónica-owned Movistar’s pay TV platform.
Magine Pro, in collaboration with FlixOlé and Telefónica, developed a custom set-top-box application for use on Movistar’s four million households.
Magine Pro has been the technology partner to FlixOlé since its inception in 2018, delivering the end-to-end OTT platform and applications. Since the launch, the technical operation has involved other distribution and integration with partners such as CaixaBank, El Corte Inglés, Orange and Amazon Prime. However, Magine Pro says that the new integration with Movistar+ is by far the most advanced.
In addition to the FlixOlé set-top-box application, the integration also involves metadata integration, providing a unified search experience through the Movistar Plus+ platforms, and direct billing through the Movistar Plus+ Service, allowing Movistar Plus+ users to pay for the FlixOlé service through their Movistar Account, according to Magine Pro.
“The main objective of the Magine Pro OTT platform is to be able to scale our partners’ services into successful growth. FlixOlé is a great example of this. The service has been very successful growing organically, taking the service step by step with additional distribution partners. The Movistar Plus+ integration is also an important step for us as a SaaS OTT platform, being able to take our partners into the most advanced integrations when they grow,” said CEO of Magine, Matthew Wilkinson,.
“Magine Pro has been our close partner since we started our service and cooperation has made it easier for us to focus on content, marketing and distribution. They are key to our success, and we look forward to presenting the FlixOlé service to the Movistar Plus+ subscribers in the coming months thanks to this integration,” said CEO of FlixOlé, Sophie de Mac Mahon.