By Melissa Kasule
In partnership with Allen Media Group, international pay TV service provider and UK-based broadcaster African Movie Channel (AMC) will launch its FAST channel, Nolly Africa HD on the US-based platforms, Local Now and TheGrio.
Nolly Africa HD is a premium 24-hour Nollywood channel showcasing Nollywood movies, series, talk shows and other unscripted content, including red-carpet coverage of Nollywood movie premieres. The Nolly Africa HD movie line-up includes exclusives from African Movie Channel’s original productions division, as well as Nollywood’s cinema blockbusters.
AMC’s founding director Yinka Mayungbo, said: “We are delighted to partner with Allen Media Group for new homes for our latest offering. Nolly Africa HD is unlike other FAST channels; it’s programmed the AMC way, and for both traditional TV, and FAST and CTV platforms – like AMC’s two premium Pay TV offerings (African Movie Channel and African Movie Channel Series), Nolly Africa HD is 24/7 premium Nollywood entertainment that immediately resonates with all Nollywood fans, and will undoubtedly find its pick among the Local Now and TheGrio audiences.”
“Allen Media Group is thrilled to partner with African Movie Channel to bring the rich content of Nollywood to our free-streaming platforms, Local Now and TheGrio Streaming App,” said Byron Allen of Allen Media Group. “We’re grateful for the opportunity to introduce our viewers to the unique stories and talent featured on Nolly Africa HD.”
