By DTVE Reporter
US sports streaming tech specialist Genius Sports’ Second Spectrum subsidiary and the National Basketball Association (NBA) have expanded a multi-year partnership naming Second Spectrum an Official NBA League Pass Augmentation Provider and an Official NBA Team Basketball Analytics Provider.
The league and Second Spectrum will also work together to research and develop Dragon, a next-generation technology platform that will track mesh data, which aims to synthesize millions of on-court basketball data points.
The NBA will use Second Spectrum augmentation technology to create automated, enhanced graphics based on optical on-court basketball data for alternate telecasts available on NBA League Pass. The alternate telecasts will feature advanced team and player statistical insights integrated directly into the stream, the pair said.
Additionally, all official NBA tracking data will continue to be integrated into Genius Sports’ basketball insights and analytics engine.
Genius Sports will also continue to provide its services to all 30 NBA teams who rely on Second Spectrum’s precise machine learning for key basketball insights and decision-making.
“As one of the most technologically advanced leagues in world sport, NBA teams, fans, broadcasters and media partners demand cutting-edge innovations,” said CEO of Genius Sports, Mark Locke.
“We’re thrilled to expand our long-term partnership with the NBA. We are proud that the NBA shares our vision that Dragon can solve the technology challenges of the future.”
