By Ron Chen, Bureau Chief, Asia
Sony was given a pride of place at the iF Design Awards 2023, winning in the Gold category. Sony achieved this feat thanks to its Wireless Noise Canceling Headphone-WH-1000XM5.
As per the Award Jury, “the clear and precise design language of Sony’s WH-1000XM5 headphones reflect exceptionally high quality, both in technical and aesthetic terms. The clear edges of the housing form an exciting contrast with the softly designed touch points of all direct contact surfaces.
Few brands genuinely achieve the status of icon but the Sony’s PlayStation is unquestionably among them. The PlayStation VR2 brings to virtual reality gaming the same refinement, innovation, value and intelligent design that made earlier PlayStation models so beloved.”
Since 1954, the iF DESIGN AWARD has been recognized as an arbiter of quality for exceptional design.
The iF label is renowned worldwide for outstanding design services, and the iF DESIGN AWARD is one of the most important design prizes in the world. Submissions are awarded in the following disciplines: Product, Packaging, Communication and Service Design, Architecture and Interior Architecture, Professional Concepts, User Experience (UX) as well as User Interface (UI).
The iF gold awards are individually selected from the very best entries of the year.
From almost 11,000 submissions from 56 countries, only the 75 most outstanding design achievements were honoured with gold.
