
An award-winning education-first family finance app, The MD|DC Credit Union Association announced that Goalsetter has been named the winner of its third annual FinTank competition.
The FinTank competition, held on the final day of the MD|DC Credit Union Association’s Tech Summit August 16, 2023, invited four fintechs to pitch their cutting-edge solutions for the most pressing issues facing credit unions. Goalsetter was selected as the winner by a vote of attendees who decided the winner in person via an online vote.
“I would like to congratulate all of our competitors on their participation in the FinTank competition,” said President/CEO of the MD|DC Credit Union Association John Bratsakis. “FinTank is a great opportunity for our members to connect with fintechs that are developing innovative solutions to help credit unions attract and retain members in an increasingly competitive market.”
Goalsetter is a credit union services organization (CUSO) that provides credit unions with the ability to effectively connect with Generation Z consumers through an education-first family banking app that allows them to track and control debit card spending, save money, set financial goals, and engage with fun, game-based financial quizzes and videos.[2]
Goalsetter’s success is rooted in its real-world approach to financial education that aligns with Gen Z’s digital-first sensibilities. As a solutions provider and partner, Goalsetter puts credit unions first, permitting them to both hold their own deposits and white-label the Goalsetter app with the credit union’s brand.
“We are honoured to be named the winner of the MD|DC Credit Union Association’s 2023 FinTank competition,” said CEO and co-founder of Goalsetter Tanya Van Court. “This recognition is a testament to the hard work of both our team and our credit union partners, whose collaboration is critical to ensuring that our products meet the needs of their credit unions.” We are committed to helping families teach their children about financial literacy and build a better financial future.”
FinTech Breakthrough’s criteria assess participating personal finance apps on 6 variables: Innovation, performance, ease of use, functionality, value and impact. Awards are awarded based on the opinions of FinTech Breakthrough’s panel of judges.
The FinTank competition is a part of the MD|DC Credit Union Association’s Tech Summit, which is an annual event that brings together credit union leaders, fintech innovators and industry experts to discuss the latest trends in digital transformation.
Goalsetter recently joined CUNA Strategic Services as an alliance provider.